TikTok is the most downloaded app in the world

image : Freepik

- TikTok has the highest number of users in the world at 67.2 million, followed by Instagram with 54.7 million.

- Facebook is third and fourth with 44.9 crore and WhatsApp 42.4 crore downloads

- Estimated revenue of $47,483 million through mobile apps in 2022

- Earnings of $42,646 crore by mobile apps companies in 2021

Ahmedabad, 27 November 2023, Monday

Ever since people in the world started using smartphones, they used to use various apps, but since the time of Corona, the whole world has started to be covered in mobiles and tablets. People around the world are using apps for everything from entertainment to money transactions and dining, movies, traveling, music and more. Making apps and using them has become a multi-crore business worldwide. Recently, the data of the most popular and most downloaded apps around the world has come to light. The list of the most downloaded apps in the year 2022 by people around the world has come out. Tik Tok is at the forefront of this list. Although Tiktok has been banned in India, its market is huge worldwide. It was downloaded by 67.2 crore users in the world in 2022. Then comes the order of Instagram, Facebook and WhatsApp. These three apps have also been downloaded by 54.7 crore, 44.9 crore and 42.4 crore people respectively.

Not just downloading apps but using and making them is big business on a global scale. Talking about the earnings, the apps segment earned 47,483 crore dollars in the year 2022. Apart from this, the same segment earned 42,646 crore dollars in the year 2021. Billions of rupees were traded by these apps companies even when the whole world was in a mess during the Corona period. In 2019, $24,550 million was earned by apps companies. In 2020, this figure of earnings increased by approximately 7500 million dollars to 32,506 million dollars. Between 2020 and 2021, the earnings of the apps companies directly increased by 10,000 crores and reached the level of 42,646 crores. By 2023, the revenue of apps companies has reached 54,239 million dollars. Surprisingly, this figure is expected to reach $60,354 crore in 2024. By 2027, this figure is estimated to reach 73,275 million dollars.


Instagram is the most downloaded in India

In India in 2021, the market was created by Tiktok, but its market was stopped due to the ban on it by the government. After that, Instagram started to gain momentum compared to this platform. Instagram became the most downloaded app in 2022. Instagram was downloaded by 32.7 crore people in India last year. Facebook was followed by 19.3 crore people and Snapchat by 18.8 crore people. Talking about shopping, Mishu was also in demand in India. 16.3 crore people downloaded Mishu last year. Instagram topped India's top ten downloads last year. Then Facebook, Snapchat, Meeshu, Shopsy, Flipkart, Phone Pay, True Caller, Ludoking and WhatsApp Business were downloaded respectively.

Talking about gaming, Ludo King became the most downloaded game in India. It became the biggest means of family entertainment for people living at home during the Corona period. Amazon was not included in the top ten in shopping. In shopping, Flipkart was ranked sixth after Mishu and Shopsey.

rank

application

Download

1

Instagram

32.7

2

Facebook

19.3

3

Snapchat

18.8

4

Mishu

16.3

5

Shopsy

14

6

Flipkart

13.9

7

Phone Pay

13.3

8

True Caller

12.4

9

Ludo King

12.4

10

WhatsApp b

12.2

(Figures in Crores)

Social media dominated the top 10 apps

When it comes to downloading apps, gaming apps are in high demand and apps from the entertainment segment are at the forefront, but the average picture is different. Social media apps dominated the top 10 most downloaded apps last year. Five of the top-10 apps were found to be associated with social media platforms. Apps like Instagram, Facebook, WhatsApp and Telegram are ranked second, third, fourth and fifth respectively after Tiktok. Messenger comes at the tenth position in the top-10 list. Surprisingly, in the social media sector even Telegram is now competing with giant platforms like Facebook and WhatsApp. Telegram has moved to the fifth position with 31 crore downloads. In the top ten list, gaming apps like Subway Surfer and Stumble Guys are ranked sixth and seventh, while music's sole Spotify is ranked eighth, and apps from the shopping sector Shayne at ninth and Mishu at tenth. Meeshu and Messenger apps got 21 crore downloads apiece.

rank

application

type

Download

1

 

Tiktok

Entertainment

67.2

2

Instagram

Social

54.7

3

Facebook

Social

44.9

4

WhatsApp

Social

42.4

5

Telegram

Social

31

6

Subway Surfer

Gaming

30.4

7

Stumble guys

Gaming

25.4

8

Spotify

Music

23.8

9

Shane

Shopping

22.9

10

the messenger

Social

21

(Figures in Crores)

WeChat's market share in China is double that of WhatsApp's downloads globally

Against the global apps market, China has its own apps market. Global apps are not used in China but similar apps are made specifically for Chinese people. It is widely used by the Chinese. In this regard, app market informants said that in the world, WhatsApp is used for chatting and calling, while an app called We Chat is used in China. WhatsApp was downloaded by 42.4 crore people in the world last year. On the other hand, Widget was downloaded by 100.8 crore or 1 billion people last year in China itself. This market is twice the size of the global WhatsApp market. Apart from this, apps like Doyun and QQ also have 80 and 85 crore downloads.

The demand for AI apps is increasing, the demand will double in the coming years

Experts of the apps industry believe that the demand for artificial intelligence and related apps has started increasing since last year. The demand for AI will be highest in the future. In 2022, apps like Lensa AI and ChatGPT were initially seen in demand. Talking about the present time, the AI ​​market has boomed. In 2023, AI apps like ChatGPT and Lensa AI are being downloaded in huge numbers by people. By 2024 and 2025, the demand and downloads of these apps are expected to double. Apart from this, business apps, apps related to maps and traveling and food apps were also in high demand. In 2022 and even in present time people are using these apps in a big way.

Gaming apps continue to dominate the apps industry

According to app market insiders, gaming apps are the most popular among smartphone apps. From children to youth and retirees, the demand for games is highest. Especially during the corona period, when people were staying at home, the demand for various apps increased. Meanwhile, gaming apps, musical apps, online dating apps, fitness apps and apps for work from home also came in demand. Apps market insiders say that since the beginning, the gaming segment has been the one that has attracted everyone. Gaming apps have been in demand especially in the Android phone market. Now gaming apps are becoming the first demand in smartphones be it iOS or Android. Subway surfers are in demand in this segment. Apart from this, games like Sumtumble Guys, Roblox, Candycrush Saga, Race Master and Eight Ball Pull are also being downloaded in large numbers.

Gaming segment revenue stood at $22,533 crore

If we look at the revenue of apps downloaded last year, foreign companies have earned a huge amount. Gaming apps were the most downloaded apps last year. The revenue of gaming apps reached 22,533 crore dollars theoretically. Then social media networking apps came second with a revenue of $12,426 crore. Entertainment came third with $2,796 million while shopping apps came fourth with $2,431 million in revenue. The income of the fifth ranked music segment was 12 billion dollars. The revenue of photo and video editing apps was 1000 million dollars while the revenue of news and magazine apps was 900 million dollars. Books and reference apps earned 650 crores while education apps and lifestyle apps earned 550 crores. Apps in the health and fitness sector also earned $3.56 billion last year.

In the entertainment segment, TikTok's revenue reached $9.4 billion

Various apps and OTT media also came in the entertainment sector. In the entertainment sector, Tik Tok has been running at the top for many times. Despite the original Chinese app, it has become popular all over the world. In India, this app is banned, but on the other hand, in the countries of America and Europe, the Chinese app is being used on a large scale. Due to the videos and shutter reels, this app has become a center of attraction among the youth. According to the informants, the revenue has also increased by half due to the massive downloads last year. Last year, TikTok earned 9.4 billion dollars. After Tik Tok comes Netflix in the entertainment sector. It was downloaded by 16.5 crore people last year. Then YouTube was downloaded by 15.4 crore people, Disney Plus by 14.7 crore and Amazon Prime by 12.3 crore people.

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