Apple will launch its own search engine to compete with Google


Ahmedabad. Saturday, August 29, 2020

US tech giant Apple may launch its own search engine to compete with Google. According to a report, Apple is working on its own search engine and may launch its own search engine. Apple is reportedly hiring engineers for its own spotlight costs. Spotlight is an important search feature provided in Mac OS, from where the user can search for content from their MacBook to the web.

The company can bring its own search engine tech
 A report from the website Coywolf states some points. So the hint from this report is that the company can bring its own search engine and they have started working on it. The jobs created for Apple's search engines also include Artificial Intelligence (AI), Machine Learning (ML) and Natural Language Processing (NPL). As Apple has mentioned these jobs, it seems that the company is in the mood to include all these in its search engine. It gives such an indication.

Google gives Apple crores of rupees
Google pays Apple millions of dollars every year to keep Google, the default search engine in the iPhone, iPad and Mac OS. According to reports, the deal may end soon. Coywolf reports that the UK Competition and Marketing Authority could take a tougher line on the deal between Apple and Google's search engines.

Apple has the largest market share in the world
 Apple's market share is much higher worldwide, according to a report by the UK Competition and Market Authority. The authority believes that, because Google search is the default, other search engines do not get a chance to come to the mobile phone. Because of all this, Apple is working on an independent search engine. It is hoped that Apple will be able to install it on its own device as an alternative to Google and later launch it to the public.

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